Resort Hotels – a Booming Combine Business for Tourist Attraction
There are emerging a great number of resort hotels all around the world and this is due to the popularity which greeted the first hotels of this kind. The first resort hotels opened up in popular tourist destinations but today, the resorts themselves are the attraction and so they are opening up, or at least could potentially open up, almost anywhere in the world and still receive ample guests to make them financially viable.
The hotels which include resort in their name are indicating that they offer more than the standard hotel, which usually will only offer food and board. The use of the word resort in a hotel’s name will usually mean that the hotel has an assortment of recreational facilities for their guests to enjoy whilst staying at the hotel. These assorted facilities may include gyms and spas, sports equipment, both land based or for water sports, swimming pools, night clubs, movie theatres or even casinos.
Investment in Resorts
Anyone wishing to build a resort will of course have to invest more for the added recreational facilities than they would have invested for a more traditional hotel however, most resorts are discovering that the initial investment is well-worth it due to the higher profits that can be made.
One of the main ways in which a resort ensures that their profits are higher than a hotel’s is by usually offering all-inclusive packages. A regular hotel will always have to provide restaurant services for their guests, however many guests opt to dine elsewhere, outside of the hotel. This means that the hotel has the overheads of the restaurant but does not necessarily enjoy enough diners to cover those overheads. A resort on the other hand, offering an all-inclusive package is assured that the overheads for their restaurant are financially covered due to the cost of guest’s meals being included in the cost of their rooms. This will usually mean a resort can afford to offer its guests an assortment of different restaurants to choose from and thereby increasing their appeal to future potential guests.
Hotel chains, which are groups of hotels sharing the same name and often the same standards, are now considering changing to becoming a chain of resorts in order to improve their profits. This of course will cost for the inclusion in the hotels of extra amenities but some hotel chains consider the outlay to be worth it. Some of the larger hotel chains such as Hilton Worldwide have already made some investments and have some resorts included in their franchise but even the smaller hotel chains such as Zleep of Denmark, most have at least considered the conversions of their hotels.
For a hotel to succeed it must be located in an area where travellers are attracted to such as the beaches of Rio de Janeiro or in places where there are an abundance of business travellers, such as most capitals of the world. A resort though, providing it has adequate amenities, can open up anywhere as guests will not need any attractions other than what the resort can offer. This means that a resort could open almost anywhere where the sun shines so that guests can lounge by the resort’s pools, although most will opt to open somewhere near to additional activities like fishing, nature trails or places of historical interest such as Maya or Aztec ruins.
Although the traditional hotel as we know it will always have its place, certainly for business travel at least, it can be expected that resorts will keep appealing to a growing number of vacationing tourists and offer more destinations for them than conventional hotels ever could.